April 24, 2013

So at long last the sun has made an appearence and we actually almost felt its burn on the shoot for the latest installment of our Spring collections and here's your chance to take a peak behind the scenes! We had an amazing day on location in East London's Victoria Park. Loads of fun was had in the blazing sunshine, we made the most of it and  even stopped for a little picnic. We had one of our new favorites back for her second shoot with us, the gorgeous Dua Lipa was back for more BOAW action alongside another talented super babe/model Cleopatra- more on Cleo to come! We had the talented Nuria Soriano on make-up and of our course not forgetting our mega watt  photogrpher Iris Bjork fixed permanently behind the lens. Wow what a great team and an amazing day!   
The girls got very playful in the sun, workin' our fesitval themed atire. We reckon they looked amazing in every shot and every outfit - you wait and see! The collection is a combination of super-cute festival dresses mixed-up with a good dose of 90s grunge hitting the store just in time to help you get your wardrobe in shape for summer time fun and frolics!
We are VERY excited summer is so neigh and we are especially loving this weather. Our fabulous intern Lauren Payet was on hand papping behind the scenes through out the shoot, below are her sneak peaks. The collection lands in store on Friday! Email for reservations and enquires.
Dua gets her hair did!
Cleopatra's Alfresco make-over!
The pair get papped by Iris, looking super cute!
Cleopatra working it in the sand pit! 
With the sun, heat and those palm trees we were seriously feeling some Miami Beach vibes.
 Fierce and rockin' it!  

Also in News


March 14, 2020

Continue Reading


February 19, 2020

Continue Reading


February 01, 2020

Continue Reading